HOLIDAY CAMPAIGN

CAMPAIGN DECKS

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For nearly a decade, I’ve been at the
intersection of social media, creative direction,
and content strategy, helping industry-dominating brands balance data-driven insights with creative intuition to not just chase numbers but to tell real stories that resonate with real people.

The future of strategy isn’t just about hitting KPIs—it’s about understanding human behavior, culture, and conversation. My expertise lies in bridging the gap between brand goals and cultural relevance, turning insights into scroll-stopping, conversation-driving content.

also explain below is for tiktok + ig

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