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By Hinna Raja
welcome to the psyche of the underdog.
FIRST GEN IMMIGRANT KID
SELF-TAUGHT MULTIDISCIPLINARY CREATIVE
. CREATIVE DIRECTOR . PRODUCER . DESIGNER . STORYTELLER . ACTIVIST. CREATOR .
CHECK OUT WHAT I'M LISTENING TO:
FAMILY TIESBABY KEEM + KENDRICK LAMAR
00:00 / 04:12
As a multi-award-winning content creator + professional artist, I've spent the past ten years leading social brand campaigns for world-class clients like Spotify, Nike, Puma, Netflix + more. But my biggest flex -- is that I'm entirely self-taught.
I come from humble immigrant beginnings, and hold within me the journey of a lifetime to have been able to carve this path for myself.
My content is catered for art, streetwear, pop culture, and music fanatics like myself who identify with and support people of color, the lgbtq+ community, racial and ethnic minorities, as well as anyone else who has ever felt like "other."
My goal is to continue to collaborate with big brands who aren't afraid to partner with rebellious, authentic and unique storytellers to spread some much-needed positivity to the world. No matter how big or small the scope of your brand -
let's make some magic together.
WADDUP !
WELCOME 222 MY W☺RLD.
I'M HiNNA.
DIGITAL HiNNA UN!VERSE
SOCIAL CONTENT PORTFOLIO
Below are just samples of content I've created for other brands --
but keep in mind that all is possible when it comes to your brand's unique vision.
FOOTWEAR
PUMA
video-game style "character select" screen featuring
Puma "Sneakerheroes"
FASHION
FASHION
PEPSI
streetwear-inspired
"icey holiday fits" inspired by Pepsi Max
COMPLEX NTWRKS
a streetwear-inspired take on TikTok's viral "Choose Your Character" trend
STREETWEAR
FOOTWEAR
COMPLEX NTWRKS
PUMA
"STREETWEAR SPACES" | a 360 video series for Complex Networks spotlighting bedrooms inspired by streetwear
360 video promo content featuring 12 enigmatic characters styled in Puma sneakers + apparell embodying the essence of the 12 zodiacs
TECH
GOPRO
spectacle piece for GoPro's newly debuted 360 model demonstrating the camera's new features and capabilities
MUSIC
SPOTIFY
teaser content for Spotify's Virtual Access Festival feat. Stray Kids
MUSIC
WARNER MUSIC
weekly social series promoting top music charts from Warner Music's various labels
FOOTWEAR
NIKE
sneaker spectacle piece promoting the re-launch and new drop of Nike's Air Griffey line
WELLNESS
NEUTROGENA
stop motion animation showing the transition between the skincare brand's recommended summer and fall product lines
STREETWEAR
ANTI
35 mm stereoscopic photo, or "wigglegram," highlighting the independent streetwear label's clothing
ENTERTAINMENT
FITNESS
AMAZON PRIME STUDIOS
GYMSHARK
promotional content for just-dropped "The Voyeurs" starring Euphoria's Sydney Sweeney
mindfulness practices that help me lock in and train athletically at the gym
STREETWEAR
STREETWEAR
ANTI
ANTI
35 mm stereoscopic photo, or "wigglegram," highlighting the independent streetwear label's home accessories product line
35 mm stereoscopic photo, or "wigglegram," highlighting the independent streetwear label's clothing
EMAIL ME!
READY 222 TAKE THE PURPLE PILL ¿
HOW THIS WORKS | we'll start with some initial meetings to get solid on the needs of your brand, and then I'd come up with a content plan designed to fit your unique brand vision.
You'd be presented a pitch deck of ideas, choose what you'd like to move forward with, and end up with some sick pieces of content a couple weeks later.
Tryna build? 🛠️ Hit me.
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